Marketing For Senior Living Done Right
Senior living communities are often overwhelmed with the complexity of developing and executing effective marketing while managing the demands of their daily operations. Solinity Marketing addresses these challenges by crafting tailored digital marketing strategies and creatively communicating brand stories to maximize marketing and sales outcomes that result in growing communities.
Helping Senior Living Communities & Partners Tell Their Stories
Solinity Marketing is dedicated to empowering both senior living communities and healthcare industry partners, catering to owners, operators, and industry vendors. We develop distinctive, imaginative, and consistent online marketing strategies that resonate with the unique challenges of marketing to seniors and adult children. We understand the difficulties many senior living communities face in crafting and implementing effective online marketing strategies. At Solinity Marketing, we specialize in overcoming these challenges by developing tailored online strategies, creatively narrating brand stories across various marketing channels, and assisting our senior living partners in optimizing their overall marketing endeavors.
Who We Partner With
Owners, Operators & Developers
Empowering Communities: Your Trusted Partner in Senior Living for Owners, Operators, and Developers
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Senior Living Vendors
Elevate Your Reach, Amplify Your Impact: Industry Knowledge and Strategy for Vendors
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We're a Turn-Key Service
Our full-service marketing agency helps you create and grow a brand that seniors and their families want to be a part of, giving you the space you need to focus on the relationship, not just the transaction. Our purpose is to help you create and deploy a robust online marketing strategy that works so we can all spend more time caring for those that matter most.
- Comprehensive Onboarding Process
- A Dedicated Client Coordinator
- A Team That Understands Senior Living
- Cover All Digital Marketing Needs & More
Branding
Are you starting a new brand from scratch or want to bring your community’s look and feel to the modern age? We’ve got you covered—from the logo to a comprehensive branding guideline.
Websites
This is the foundation of all your marketing efforts. Getting your site built right is critical for the perfect first impression. Our proven custom design & development process that will do just that set you up for success.
Photo & Video
Forget stock photos and invest in content that makes you stand out. We'll come to your community and capture what makes you unique along with evergreen videos to use in marketing efforts.
Marketing & Sales Automation
Managing your new leads is critical. With custom-built marketing workflows and automations, you can properly segment your audience and improve your sales process.
Content Marketing
Improve your organic SEO standings with blogs, resources and more. Not only does this get you ranking higher in Google but also shows that you are a thought leader in your space.
Email Marketing
Email marketing is perfect for keeping your community shelf-of-mind. We'll build automations and campaigns to stay in constant contact with your audience.
Social Media
Your community is full of life, passion, and love. What better way to share that than with a virtual community? We'll take the lead on a posting strategy and train your team to capture those moments.
Brand Reputation
Let’s elevate your brand’s reputation through strategic online engagement. From optimizing Google My Business to fostering social media interactions and engagement, we cultivate a positive digital presence that resonates with your audience, enhancing credibility and trust.
Graphic Design
Consistency is key when it comes to graphic design. Keep your brand’s identity on track with custom graphic design. From business cards to signage, flyers to brochures, our designs elevate your visual presence with our creative touch.
Paid Advertising
Propel your business forward with targeted paid advertising. We optimize your reach, engagement, and conversions for maximum results through Google and social media ads.
PR & Media Relations
Our PR approach is all about educating the market and future resident families. We want to build a reputable and long-lasting brand for your community in the industry.
Integrated Marketing
Marketing doesn't stop once they get to your doors. We want to help to make sure their experience of your community is top-of-the-line from the beginning to the end.
Traditional Media
Extra, extra, read all about it! We craft impactful campaigns for newspapers, magazines, radio, television ads, and billboards that resonate across diverse channels, reaching your audience effectively and increasing brand awareness.
Event Production
It’s all in the details. We orchestrate and produce events of all sizes for success from signage to logistics to execution. Whether it’s a job fair or a conference, leave all the details to us.
Reporting & Analytics
Our team is an extension of yours and you'll have daily access to our experts and efforts. We'll touch base with you on a monthly basis for transparent reporting and results.
Podcast Production
Amplify your unique thought leadership and expertise with a podcast! From production, strategy, audio and video editing, to eye-catching graphics, we handle it all. We ensure your podcast is published seamlessly.
Our Work
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Meet the Team
Our specialized team is dedicated to senior living. Learn more about us today!
Josh Crisp
Scott Hughes
Greg Kenny
Sara Mitchell
Tighe O'Connor
Dan Pearson
Amanda Barnett
Amanda Hale
Nathan Van Gundy
Cory Woodard
Rebecca Mitchell
Morgan Stankiewicz
Amy McNally
“We are so grateful for the work you guys do. You are one of the few partnerships that just continues to get better and better overtime!”
- Laurie Schultz, Co-founder and Principal, Viva Bene
Let's Get in Touch
Is your organization ready for a change and a boost in its online presence? Let's talk about how we can partner together.
Connect With Us and Learn More Today
